The Challenge:

The main task was to design a bright and creative corporate presentation for Ontop Bowling. This presentation needed to serve a dual purpose: engaging existing and potential clients, and being suitable for email distribution. A crucial requirement was to meticulously adhere to the brand’s existing color palettes, ensuring consistency while still allowing for dynamic and eye-catching visuals that reflect the fun and energetic atmosphere of the bowling clubs.

My Role & Approach:

As the graphic designer on this project, my role was to translate Ontop Bowling’s lively brand identity into a visually compelling and effective presentation. My approach focused on:

Vibrant Visuals: Crafting a dynamic and creative design that captured the energetic spirit of the bowling clubs.

Brand Consistency: Strictly applying the established brand color palettes to maintain a cohesive and recognizable look.

Dual-Purpose Design: Optimizing the presentation for both direct client engagement and seamless email distribution, ensuring readability and visual impact across platforms.

Engagement & Appeal: Designing slides that effectively communicated key information while attracting and holding the audience’s attention.